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Czinkota, Michael R.

Unlocking Japan's markets : seizing marketing and distribution opportunities in today's Japan / Michael R. Czinkota ; foreword by C. William Verity. - Chicago : Probus, 1991. - xi, 216 p. : ill. ; 24 cm.

Includes bibliographical references (p. 195-206) and index.

ISBN: 1557382131 0273037099 1557382131 (U.S.) 0273037099 (U.K.) 1557382131 : $27.50 1557382131 :

Subjects--Topical Terms:
Marketing--Japan.
Foreign trade promotion--Japan.
Marketing--Japon.
Commerce extérieur--Promotion--Japon.

Subjects--Geographic Terms:
Japan--Commerce.
Japon--Commerce.

LC Class. No.: HF 5415.129 / .C95 1991