Strategy and the business landscape / Pankaj E Ghemawat.
Material type:
TextSeries: 3rd editionPublication details: New Delhi : Prentice Hall, 2006.Edition: 2nd edDescription: 159 p. ; 23 cmISBN: - 0136015557
- 9780136015550
- 658.4012
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Books | The MUA Library South C campus - Open Collection | HD 30.28 .G44 2004 (Browse shelf(Opens below)) | Available | 2013-0218 | ||
| Books | The MUA Library South C campus - Open Collection | HD 30.28 .G44 2004 (Browse shelf(Opens below)) | 1 | Available | 2008-1944 | |
| Books | The MUA Library South C campus - Open Collection | HD 30.28 .G44 2004 (Browse shelf(Opens below)) | 2 | Available | 2008-1943 |
Paperback.
KEY BENEFIT : Strategy and the Business Landscape is based on contemporary research in the field of strategy and adopts a value-focused, firm-centered perspective that promotes an analytical approach to strategy. KEY TOPICS : Origins of strategy, mapping the business landscape, creating competitive advantage, anticipating competitive dynamics, sustaining superior performance, and choosing a corporate scope. MARKET : This text is designed to help managers and business professionals master a body of analytical tools and develop an integrative point of view when making strategic choices.
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