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Event studies : theory, research and policy for planned events / Donald Getz.

By: Material type: TextTextSeries: Events management seriesPublication details: Amsterdam : Burlington, MA : Elsevier / Butterworth-Heinemann, 2007.Edition: 1st edDescription: xxiv, 442 p., [8] p. of plates : ill. (some col.) ; 25 cmISBN:
  • 0750669594 (pbk.)
  • 0750669594
  • 9780750669597 (pbk.)
  • 9780750669597
Subject(s): DDC classification:
  • 394.2068 22
  • 394.2068 22
LOC classification:
  • GT 3405 .G47 2007
Review: "Many books exist on various aspects of event management, reflecting growing academic and professional interest, but there has not been a book written on Event Studies until now As the event management field expands, there is a growth in demand for advanced texts, particularly with a multidisciplinary research and theoretical orientation. Event Studies is the first text to embrace this new direction in the field of event management."--BOOK JACKET.
Reviews from LibraryThing.com:
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Holdings
Item type Current library Call number Status Barcode
Books KISAJU MAIN CAMPUS - Open Collection GT 3405 .G47 2007 (Browse shelf(Opens below)) Available 2011-2025
Books KISAJU MAIN CAMPUS - Open Collection GT 3405 .G47 2007 (Browse shelf(Opens below)) Available 2011-2026
Books KISAJU MAIN CAMPUS - Open Collection GT 3405 .G47 2007 (Browse shelf(Opens below)) Available 2011-2027

Includes bibliographical references and index.

"Many books exist on various aspects of event management, reflecting growing academic and professional interest, but there has not been a book written on Event Studies until now As the event management field expands, there is a growth in demand for advanced texts, particularly with a multidisciplinary research and theoretical orientation. Event Studies is the first text to embrace this new direction in the field of event management."--BOOK JACKET.

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