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Essentials of marketing research / William R. Dillon, Thomas J. Madden, Neil H. Firtle.

By: Contributor(s): Material type: TextTextPublication details: Homewood, IL ; Boston, MA : Irwin, c1993.Description: xviii, 556 p. : ill. ; 26 cmISBN:
  • 0256081123
Subject(s): DDC classification:
  • 658.8/3 20
LOC classification:
  • HF5415.2 .D537 1993
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Holdings
Item type Current library Call number Copy number Status Barcode
Books KISAJU MAIN CAMPUS - Open Collection HF 5415.2 .D55 1993 (Browse shelf(Opens below)) 2 Available 2001-0782
Books The MUA Library South C campus - Open Collection HF 5415.2 .D55 1993 (Browse shelf(Opens below)) 1 Available 2001-0781

"Free instructor's copy ... Not for sale"--P. 4 colophon.

Includes bibliographical references and indexes.

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