Customer loyalty programmes and clubs [electronic resource] / Stephan A. Butscher.

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TextPublication details: Aldershot, England ; Burlington, VT : Gower, c2002.Edition: 2nd edDescription: xiv, 206 p. : ill. ; 25 cmSubject(s):

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Item type	Current library	Call number	Status
e Book	ONLINE RESOURCE	HF 5415.525 .B87 2002eb (Browse shelf(Opens below))	Not for loan

Rev. ed. of: Customer clubs and loyalty programmes, 1998.

Includes bibliographical references (p. [191]-201) and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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