MUALIB

Refine your search

Your search returned 75 results.

Not what you expected? Check for suggestions
Sort
Results
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
How to produce creative advertising : proven techniques & computer applications / Ann Keding, Thomas Bivins. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Ill., USA : NTC Business Books, c1991
Online resources:
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5823 .K43 1990.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
How advertising works : a review of current thinking / Colin McDonald. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxfordshire [England] : The Advertising Association in association with NTC Publications, 1992
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5804 .M146 1992.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
This is pr : the realities of public relations / Doug Newsom. by
Edition: 7 Sub ed.
Material type: Text Text; Format: print
Publication details: Austral : Wadsworth Publishing Company, 1999
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
The trouble with computers : usefulness, usability, and productivity / Thomas K. Landauer. by
Material type: Text Text; Format: print
Publication details: [S.l.] : The MIT Press, 1995
Availability: Items available for loan: The MUA Library South C campus (1)Call number: QA 76.5 .L36 1995.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Dirty politics : deception, distraction, and democracy / Kathleen Hall Jamieson. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Oxford University Press, 1992
Availability: Items available for loan: KISAJU MAIN CAMPUS (1)Call number: JF 2112 .J36 1992.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
The fundermentals of advertising John wilmshurst by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New york : Elsevier butterworth heinmann
Other title:
  • HarpWeek presents-- 19th century advertising
  • 19th century advertising history.com
  • Nineteenth century advertising history.com
Online resources:
Availability: No items available.
Image from Google Jackets
Image from OpenLibrary
The future of advertising [electronic resource] : new media, new clients, new consumers in the post-television age / Joe Cappo. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Chicago, Ill. : McGraw-Hill, 2003
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF5821 .C32 2003eb.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Advertising and integrated brand promotion / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, Ohio : Thomson/South-Western, c2006
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5821 .O38 2006.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Lovers / Judith Krantz. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Fiction
Publication details: New York : Crown, c1994
Online resources:
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Effective advertising : understanding when, how, and why advertising works / by Gerard J. Tellis. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, Calif. : Sage Publications, c2004
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Advertising management : text and cases / U.C.Mathur by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi New age international (p) ltd publishers c2005
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Advertising : William Well. principles and practice / by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey : Pearson Education, 2003
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Principles of marketing Philip Kotler, Gary Armstrong by
Edition: 9th ed.
Material type: Text Text; Format: print
Publication details: New Delhi: Prentice Hall-India, 2001
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
1001 advertising tips Luc Dupont by Series: The M & E handbook series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mumbai : Westland books 2006
Availability: No items available.
Image from Google Jackets
Image from OpenLibrary
Strategic marketing : cases, concepts and ... John Atkinson. by Series: Marketing series (london, england). student
Material type: Text Text; Format: print
Publication details: London: Harper Collins, 1996
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5415.135 .A85 1996.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Integrated marketing communications : strategic planning perspectives / Keith J. Tuckwell. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Toronto : Pearson Prentice Hall, c2005
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5415.123 .T82 2004.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Public relations : the complete guide / Joe Marconi. by
Edition: 1st ed.
Material type: Text Text; Format: print
Publication details: Australia : South-Western Educational Pub, 2004
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
E-commerce / Jeffrey F. Rayport, Bernard J. Jaworski. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin MarketspaceU, c2001
Other title:
  • Ecommerce
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5548.32 .R39 2001.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
International marketing communications / Tom Griffin. by Series: Marketing series (London, England)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford [England] ; Boston : Butterworth-Heinemann, 1993
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 1416 .G75 1993.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
The master marketer : how to combine tried and tested techniques with the latest ideas to achieve spectacular marketing success / Christopher Ryan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, 1994, c1993
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5415 .R83 1993.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Cybermarketing : how to use the Internet to market your goods and services / Pauline Bickerton, Matthew Bickerton, and Upkar Pardesi. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; Boston : Butterworth-Heinemann, 2000
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5415.1265 .B53 2000.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
the spider principle : Ian Linton how to tailor your marketing network by Series: Marketing series (London, England). Practitioner.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Pitman, 1993
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5415.13 .L56 1993.
Image from Google Jackets
Image from OpenLibrary
Marketing & sales career directory. by Series: Career directory series | Career advisor series
Material type: Continuing resource Continuing resource; Format: print
Publication details: Hawthorne, NJ : Career Press Inc., c1993-
Other title:
  • Marketing and sales career directory
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5415.35 .M37 1993.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Advertising and public relations law / Roy L. Moore, Ronald T. Farrar, Erik L. Collins. by Series: LEA's communication series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mahwah, NJ : Erlbaum, 1998
Online resources:
Availability: Items available for loan: The MUA Library South C campus (1)Call number: KF 1614 .M66 1998.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: McGraw-Hill Irwin, c2004
Online resources:
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5823 .B45 2004.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Advertising / Frank Jefkins. by Series: The M & E handbook series
Edition: 3th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Pitman, 1994
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5823 .J44 1994.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Advertising as communication / Gillian Dyer. by Series: Studies in culture and communication
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : Routledge, 1988 (1990 printing)
Online resources:
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5823 .D94 1982.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Contemporary advertising / William F. Arens. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin /McGraw-Hill, c2002
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5823 .A74 2002.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
The management of business-to-business advertising : a working guide for small to mid-size companies / Stewart Halsey Ross. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Quorum Books, 1986
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5823 .R67 1986.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Everything you think you know about politics-- and why you're wrong / Kathleen Hall Jamieson. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Basic Books, 2000
Availability: Items available for loan: The MUA Library South C campus (1)Call number: JK 2281 .J35 2000.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Advertising Frank Jefkins. by
Edition: 4th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Prentice hall 2000
Other title:
  • One hundred years of Harley-Davidson advertising
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2007
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Essentials of contemporary advertising / William F. Arens, David H. Schaefer. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2007
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Kleppner's advertising procedure / J. Thomas Russell, W. Ronald Lane. by
Edition: 15th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, 2002
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Marketing without advertising / by Michael Phillips & Salli Rasberry ; edited by Mary Randolph, illustrated by Linda Allison. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Berkeley, CA. : Nolo Press, c1986
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Contemporary advertising and integrated marketing communications / William F. Arens, Michael F. Weigold, and Christian Arens. by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NY : Irwin /McGraw-Hill, c2010
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5821 .A74 2011.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Contemporary advertising William F. Arens. by Series: The Irwin series in marketing
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Tata McGraw hill, c2006
Availability: No items available.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
The economics Burden of Health in Kenya. Shikwati,James by
Material type: Text Text; Format: print
Publication details: Nairobi: IREN 2004
Availability: No items available.
Image from Google Jackets
Image from OpenLibrary
Advertising and personal selling [electronic resource] / Namita Rajput, Neeru Vasishth. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2008
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF 5438.5 .R35 2008eb.
Image from Google Jackets
Image from OpenLibrary
Brandweek [electronic resource].
Material type: Continuing resource Continuing resource; Format: print available online remote; Type of continuing resource: periodical
Publication details: New York, N.Y. : Adweek L.P., c1992-
Other title:
  • Brand week
In: Academic Source Premier
Availability: Items available for loan: ONLINE RESOURCE (1)Call number: HF 5801 .A43.
Image from Google Jackets
Image from OpenLibrary
Advertising, sales and promotion management [electronic resource] / S.A. Chunwalla. by
Edition: Rev. ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2008
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF 5823 .C48 2008eb.
Image from Google Jackets
Image from OpenLibrary
Proven online ad sales tactics [electronic resource] : practical know-how from profitable web and newsletter publishers. by Series: Practical know-how & case studies
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Portsmouth, R.I. : MarketingSherpa, Inc., 2003
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF 5823 .P76 2003eb.
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Contemporary advertising William F. Arens. by Series: The Irwin series in marketing
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: McGraw-Hill Irwin, c2002
Availability: No items available.
Image from Google Jackets
Image from OpenLibrary
Subliminal advertising : what you see is what you get / Timothy E. Moore. by Series: York University (Toronto, Ont.). York University Department of Psychology reports ; no. 109.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Toronto, Ont. : York University, Dept. of Psychology, 1981
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: 43.
Image from Google Jackets
Image from OpenLibrary
Humor in advertising [electronic resource] : a comprehensive analysis / Charles S. Gulas and Marc G. Weinberger. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Armonk, N.Y. : M.E. Sharpe, Inc., c2006
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF5821 .G87 2006eb.
Image from Google Jackets
Image from OpenLibrary
Power sales writing [electronic resource] / Sue Hershkowitz-Coore. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2003
Availability: No items available.
Image from Google Jackets
Image from OpenLibrary
First steps in advertising and sales promotion [electronic resource] / S.A. Chunawalla. by
Edition: Rev. ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2010
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF5823 .C48 2010eb.
Image from Google Jackets
Image from OpenLibrary
Advertising, marketing and sales management [electronic resource] / Jogender Mehta. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Jaipur, India : Book Enclave, 2008
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF5823 .M44 2008eb.
Image from Google Jackets
Image from OpenLibrary
Advertising and media [electronic resource] / Himanshu Pant. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Jaipur, India : ABD Publishers, 2007
Other title:
  • Advertising & media
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF5823 .P36 2007eb.
Image from Google Jackets
Image from OpenLibrary
Advertising and personal selling [electronic resource] / Namita Rajput, Neeru Vasishth. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Mumbai [India] : Himalaya Pub. House, 2008
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF5438.5 .R35 2008eb.