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Principles of services marketing / Adrian Palmer. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Maidenhead : McGraw-Hill Higher Education, c2008
Availability: Items available for loan: KISAJU MAIN CAMPUS (1)Call number: HF 5415.13 .P35 2008. The MUA Library South C campus (1)Call number: HF 5415.13 .P35 2008.
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Principles of services marketing / Adrian Palmer. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : McGraw-Hill, c2005
Availability: Items available for loan: KISAJU MAIN CAMPUS (3)Call number: HF 5415.13 .P35 2005, ... The MUA Library South C campus (2)Call number: HF 5415.13 .P35 2005, ...
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Principles of services marketing / Adrian Palmer. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : McGraw-Hill, c1998
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5415.13 .P35 1998.
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Services marketing / Christopher Lovelock. by Series: 6th edition
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: Upper Saddle River, NJ : Prentice Hall, 2006
Availability: Items available for loan: KISAJU MAIN CAMPUS (1)Call number: HF 5415.13 .L59 2007. The MUA Library South C campus (3)Call number: HF 5415.13 .L59 2007, ...
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HD 9980.5 .Z45 2003.
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2006
Availability: No items available.
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Services marketing Text & cases Rajendra, Nargundkar, by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw Hill publishing company ltd 2006
Availability: No items available.
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Services marketing and management / Audrey Gilmore. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Thousand Oaks, Calif. : Sage Publications, 2003
Availability: No items available.
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Services marketing and management / Audrey Gilmore. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Thousand Oaks, Calif. : Sage Publications, 2003
Availability: No items available.
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Services marketing K. Rama Mohana Rao by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson c2007
Availability: No items available.
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Understanding services management William J. Glynn, James G. Barnes. Integrating marketing, Organisational behaviour, Operations and Human resource management by Series: 6th edition
Material type: Text Text; Format: print
Publication details: New Delhi : Prentice Hall-India, 2006
Availability: No items available.
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Services marketing and management Dr. B. Balaji by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : S. Chand, c2002
Availability: No items available.