"The chapters appearing in this volume were first presented at the fifth annual conference on presidential rhetoric held at Texas A&M University's Presidential Conference Center, March 4-7, 1999"--P. [vii].

Includes bibliographical references and index.

Introduction : The president as a rhetorical leader / Leroy G. Dorsey -- The presidency has always been a place for rhetorical leadership / David Zarefsky -- George Washington and the rhetoric of presidential leadership / Stephen E. Lucas -- Classical virtue and presidential fame : John Adams, leadership, and the Franco-American crisis / James M. Farrell -- Jefferson vs. Napoleon : the limits of rhetoric / Lawrence S. Kaplan -- Politics as performance art : the body English of Theodore Roosevelt / H.W. Brands -- Presidential leadership and national identity : Woodrow Wilson and the meaning of America / James R. Andrews -- FDR at Gettysburg : the New Deal and the rhetoric of presidential leadership / Thomas W. Benson -- The hidden hand vs. the bully pulpit : the layered political rhetoric of President Eisenhower / Meena Bose and Fred I. Greenstein -- Ronald Reagan and the American dream : a study in rhetoric out of time / G. Thomas Goodnight -- Cunning, rhetoric, and the presidency of William Jefferson Clinton / John M. Murphy -- Afterword : rhetorical leadership and presidential performance / Leroy G. Dorsey.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.