MUALIB

The practice of marketing research

Davies, Anthony H.

The practice of marketing research [by] Anthony H. Davies. - London, Heinemann [for] Communication Advertising and Marketing Education Foundation Ltd, 1973. - xii, 251 p. illus., forms, maps. 24 cm.

Includes bibliographies.

0434902950 0434902979 (pbk.)

73159984

B73-06545


Marketing research.

HF 5415.2 / .D38 1973

658.8/3