MUALIB

The practice of marketing research (Record no. 3268)

MARC details
000 -LEADER
fixed length control field 00858cam a2200265 4500
001 - CONTROL NUMBER
control field 1255312
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 19860612000000.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 730530s1973 enkabk bs 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 73159984
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number B73-06545
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0434902950
-- 0434902979 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.2
Item number .D38 1973
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/3
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Davies, Anthony H.
Fuller form of name (Anthony Hawes)
9 (RLIN) 1626
245 14 - TITLE STATEMENT
Title The practice of marketing research
Statement of responsibility, etc [by] Anthony H. Davies.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London,
Name of publisher, distributor, etc Heinemann [for] Communication Advertising and Marketing Education Foundation Ltd,
Date of publication, distribution, etc 1973.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 251 p.
Other physical details illus., forms, maps.
Dimensions 24 cm.
350 ## - PRICE (NR) (BK AM CF MU VM SE) [OBSOLETE]
Price £4.25
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographies.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 1456
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 3
e ncip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books

No items available.