Cases and classics in marketing management / (Record no. 4453)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01198nam a2200313 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 2389267 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 19860520000000.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 850410s1986 caua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 85080071 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071107228 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 043 ## - GEOGRAPHIC AREA CODE | |
| Geographic area code | n-us--- |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .P48 1986 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/00973 |
| Edition number | 19 |
| 245 00 - TITLE STATEMENT | |
| Title | Cases and classics in marketing management / |
| Statement of responsibility, etc | Dennis H. Tootelian, Ralph M. Gaedeke. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | San Diego : |
| Name of publisher, distributor, etc | Harcourt Brace Jovanovich, |
| Date of publication, distribution, etc | c1986. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 513 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Rev. ed. of: Marketing management. c1980. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographies and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Geographic subdivision | United States |
| General subdivision | Management. |
| 9 (RLIN) | 1446 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Geographic subdivision | United States |
| General subdivision | Management |
| -- | Case studies. |
| 9 (RLIN) | 4811 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Tootelian, Dennis H. |
| 9 (RLIN) | 4812 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gaedeke, Ralph M. |
| 9 (RLIN) | 4813 |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Marketing management. |
| 9 (RLIN) | 4814 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 3 |
| e | opcn |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | The MUA Library South C campus | The MUA Library South C campus | - Open Collection | 02/04/2008 | 8 | 2 | HF 5415.13 .P48 1986 | 2008-1254 | 08/09/2020 | 13/08/2020 | 14/01/2011 | Books |