Foundations of marketing / William Pride, O. C. Ferrell.
Material type:
TextPublication details: Boston : Houghton Mifflin, c2009.Edition: 3rd edDescription: xxi, 569 p. : col. ill. ; 27 cmISBN: - 9780618973378 (pbk.)
- 658.8 22
- HF 5415 .P75 2009
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| Item type | Current library | Collection | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
| Books | The MUA Library South C campus - Open Collection | STACK 3 | HF 5415 .P75 2009 (Browse shelf(Opens below)) | Available | 2013-0302 |
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| HF 5415 .M37 2011 Marketing, Design and Operations | HF 5415 .M37 2011 Marketing, Design and Operations | HF 5415 .P75 2006 Marketing : | HF 5415 .P75 2009 Foundations of marketing / | HF 5415 .P75 2009 Principles, and Practices of Marketing/ | HF 5415 .P75 2009 Principles, and Practices of Marketing/ | HF 5415 .P75 2009 Principles, and Practices of Marketing/ |
Includes bibliographical references (p. 513-542) and indexes.
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