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Basic marketing : a global-managerial approach / E. Jerome McCarthy.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill Inc.,US, 1992.Edition: 11th edDescription: 763 p. ; 26 cmISBN:
  • 025610509X
  • 9780256105094
Subject(s): Online resources:
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Holdings
Item type Current library Call number Copy number Status Barcode
Books The MUA Library South C campus - Open Collection HF 5415.13 .M33 1993 (Browse shelf(Opens below)) 2 Available 2001-0784
Books The MUA Library South C campus - Open Collection HF 5415.13 .M33 1993 (Browse shelf(Opens below)) 3 Available 2001-0783
Books The MUA Library South C campus - Open Collection HF 5415.13 .M33 1993 (Browse shelf(Opens below)) 1 Available 1997-0002

Hardcover.

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