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Competitive marketing / John O'Shaughnessey.

By: Material type: TextTextPublication details: London : Routledge, 1989.Edition: 2nd Edition edDescription: 474 pISBN:
  • 0415084296
  • 9780415084291
Subject(s): Online resources: Summary: This new edition of a best selling international text now covers strategic marketing and includes up-to-date examples of all areas of marketing throughout.
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Item type Current library Call number Copy number Status Barcode
Books The MUA Library South C campus - Open Collection HF 5415.13 .O78 1988 (Browse shelf(Opens below)) 1 Available 2003-1503

Paperback.

This new edition of a best selling international text now covers strategic marketing and includes up-to-date examples of all areas of marketing throughout.

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