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The ultimate crm handbook : strategies and concepts for building enduring customer loyalty and profitability / John Freeland. by
Edition: 1st ed.
Material type: Text Text; Format: print
Publication details: [S.l.] : McGraw-Hill, 2002
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5415.5 .U48 2003. Not available: The MUA Library South C campus: Checked out (1).
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The CRM handbook A business guide to customer relationship management Jill Dyche by
Material type: Text Text; Format: print
Publication details: New Delhi Pearson 2002
Availability: No items available.
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If you're so brilliant- how come you can't identify your key customers? [electronic resource] : the essential guide to key account selection / Peter Cheverton. by Series: If you're so brilliant- series
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London : Kogan Page, 2002
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF 5415.122 .C44 2002eb.
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Care packages for your customers [electronic resource] : an idea a week to enhance customer service / Barbara A. Glanz. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2007
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF 5415.5 .G548 2007eb.
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Customer loyalty programmes and clubs [electronic resource] / Stephan A. Butscher. by
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Aldershot, England ; Burlington, VT : Gower, c2002
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF 5415.525 .B87 2002eb.
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The customer loyalty solution [electronic resource] : what works and what doesn't in customer loyalty programs / by Arthur Middleton Hughes. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New York : McGraw-Hill, [2003]
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF5415.126 .H8423 2003eb.
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If you're so brilliant- how come you can't identify your key customers? [electronic resource] : the essential guide to key account selection / Peter Cheverton. by Series: If you're so brilliant- series
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: London : Kogan Page, 2002
Availability: Items available for reference: ONLINE RESOURCE: Not for loan (1)Call number: HF5415.122 .C44 2002eb.