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Principles of services marketing / Adrian Palmer. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Maidenhead : McGraw-Hill Higher Education, c2008
Availability: Items available for loan: KISAJU MAIN CAMPUS (1)Call number: HF 5415.13 .P35 2008. The MUA Library South C campus (1)Call number: HF 5415.13 .P35 2008.
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Principles of services marketing / Adrian Palmer. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : McGraw-Hill, c2005
Availability: Items available for loan: KISAJU MAIN CAMPUS (3)Call number: HF 5415.13 .P35 2005, ... The MUA Library South C campus (2)Call number: HF 5415.13 .P35 2005, ...
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Principles of services marketing / Adrian Palmer. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : McGraw-Hill, c1998
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5415.13 .P35 1998.
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Service operations management / Neville D. Harris. by
Material type: Text Text; Format: print
Publication details: London : Cassell education ltd. 1989
Availability: No items available.
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Services marketing / Christopher Lovelock. by Series: 6th edition
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: Upper Saddle River, NJ : Prentice Hall, 2006
Availability: Items available for loan: KISAJU MAIN CAMPUS (1)Call number: HF 5415.13 .L59 2007. The MUA Library South C campus (3)Call number: HF 5415.13 .L59 2007, ...
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2003
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HD 9980.5 .Z45 2003.
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2006
Availability: No items available.
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Managing services : marketing, operations, and human resources / [compiled by] Christopher H. Lovelock. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1992
Availability: No items available.
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Services marketing Text & cases Rajendra, Nargundkar, by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Tata McGraw Hill publishing company ltd 2006
Availability: No items available.
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Services marketing and management / Audrey Gilmore. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Thousand Oaks, Calif. : Sage Publications, 2003
Availability: No items available.
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Services marketing and management / Audrey Gilmore. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Thousand Oaks, Calif. : Sage Publications, 2003
Availability: No items available.
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Managing quality in the service sector Mike Asher. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, 1996
Availability: Items available for loan: The MUA Library South C campus (1)Call number: TS 155 .A84 1996.
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Services marketing K. Rama Mohana Rao by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson c2007
Availability: No items available.
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Understanding services management William J. Glynn, James G. Barnes. Integrating marketing, Organisational behaviour, Operations and Human resource management by Series: 6th edition
Material type: Text Text; Format: print
Publication details: New Delhi : Prentice Hall-India, 2006
Availability: No items available.
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Services marketing and management Dr. B. Balaji by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : S. Chand, c2002
Availability: No items available.
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Service management and operations Cengiz Haksever. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: New Delhi : Pearson. 2000
Availability: No items available.
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Private service firms in a transitional economy : [electronic resource] findings of a survey in St. Petersburg / Martha de Melo and Gur Ofer. by Series: Studies of economies in transformation ; paper no. 11 | World Bank e-Library
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Publication details: Washington, D.C. : World Bank, c1994
Online resources:
Availability: No items available.
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Moving people to deliver services [electronic resource] / Aaditya Mattoo and Antonia Carzaniga, editors. by Series: Trade and development series | World Bank e-Library
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Publication details: Washington, DC : A copublication of the World Bank and Oxford University Press, c2003
Online resources:
Availability: No items available.
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Postindustrial East Asian cities : [electronic resource] innovation for growth / Shahid Yusuf, Kaoru Nabeshima. by Series: World Bank e-Library
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Publication details: Palo Alto, CA : Washington, DC : Stanford Economics and Finance ; World Bank, c2006
Online resources:
Availability: No items available.
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Services trade and development : [electronic resource] the experience of Zambia / edited by Aaditya Mattoo and Lucy Payton. by Series: Trade and development series | World Bank e-Library
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Publication details: Basingstoke ; New York : Washington, DC : Palgrave Macmillan ; World Bank, c2007
Other title:
  • Services trade & development
Online resources:
Availability: No items available.
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A handbook of international trade in services [electronic resource] / edited by Aaditya Mattoo, Robert M. Stern, and Gianni Zanini. by Series: World Bank e-Library
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Publication details: Oxford ; New York : Oxford University Press, 2008
Online resources:
Availability: No items available.
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The global opportunity in IT-based services : [electronic resource] assessing and enhancing country competitiveness / Randeep Sudan ... [et al.]. by Series: World Bank e-Library
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Publication details: Washington, D.C. : World Bank, c2010
Online resources:
Availability: No items available.
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International trade in services : [electronic resource] new trends and opportunities for developing countries / Olivier Cattaneo ... [et al.], editors. by Series: World Bank e-Library
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Publication details: Washington, D.C. : World Bank, c2010
Online resources:
Availability: No items available.
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Trade in services negotiations : [electronic resource] a guide for developing countries / edited by Sebastián Sáez. by Series: World Bank e-Library
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Publication details: Washington, D.C. : World Bank, c2010
Online resources:
Availability: No items available.
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Exporting services : [electronic resource] a developing country perspective / Arti Grover Goswami, Aaditya Mattoo, and Sebastián Sáez, editors. by Series: Trade and development series | World Bank e-Library
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Publication details: Washington, D.C. : World Bank, c2012
Online resources:
Availability: No items available.
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Regulatory assessment toolkit : a practical methodology for assessing regulation on trade and investment in services / Martín Molinuevo and Sebastián Sáez. by Series: World Bank e-Library
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Washington, DC : World Bank, [2013]
Online resources:
Availability: No items available.
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Valuing services in trade : a toolkit for competitiveness diagnostics / Sebastián Sáez, Daria Taglioni, Erik Van Der Marel, and Veronika Zavacka. by
Material type: Text Text; Format: print available online remote; Literary form: Not fiction
Publisher: Washington, DC : The World Bank, [2014]
Online resources:
Availability: No items available.
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Service operations management : improving service delivery / Robert Johnston, Michael Shulver, Nigel Slack and Graham Clark. by
Edition: Fifth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: The MUA Library South C campus (2)Call number: HD9980.5 .J64 2021, ...