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Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: McGraw-Hill/Irwin, c2008
Other title:
  • Consumer behavior & marketing strategy
Availability: Items available for loan: KISAJU MAIN CAMPUS (1)Call number: HF 5415.3 .P48 2008. The MUA Library South C campus (4)Call number: HF 5415.3 .P48 2008, ...
Amazon cover image
Image from Amazon.com
Image from Google Jackets
Image from Coce
Image from OpenLibrary
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: McGraw-Hill/Irwin, c2010
Other title:
  • Consumer behavior & marketing strategy
Availability: Items available for loan: KISAJU MAIN CAMPUS (1)Call number: HF 5415.3 .P48 2010. The MUA Library South C campus (1)Call number: HF 5415.3 .P48 2010.